Serato celebrates 20th anniversary with documentary series & limited-edition box set
Serato celebrates 20th anniversary with part one of the documentary out now.
20 years ago, two computer science students from New Zealand created Serato, a company that has revolutionised the digital DJing scene on a global scale. All it took was out of the box thinking, tenacity and an uncompromising attitude.
Serato is celebrating this momentous milestone with a three-part documentary series and limited-edition box set which includes a photo book and control vinyl.
The documentary series, of which part one is already live, chronicles Serato’s meteoric rise from humble beginnings to the stalwart music brand they are today.
It includes cameos from founders AJ Bertenshaw and Stephen West as well as artists like Roni Size, DJ Z-Trip, DJ Jazzy Jeff, Rich Medina, Mix Master Mike, DJ Spinna, A-Trak, DJ Jazzy Jay, Kayper, Kenny Dope, DJ Revolution, Grand Wizzard Theodore, Natasha Diggs, DJ Miss Milan, Just Dizle, DJ Shintaro, DJ Stef Nava and many more.
Happy Birthday, Serato!
Recounting his own Serato experience, DJ Z-Trip said:
“Right out of the box Serato was a game-changer. Here’s a company who came out of nowhere with the Willy Wonka Golden Ticket, and all of a sudden they’re the industry standard…they dominated the whole system.”
Besides the documentary series, Serato is also releasing a limited-edition box set, which will include:
- 2 x 20th Anniversary Serato Control Vinyl, with the iconic NoiseMap™ within each groove.
- A 20th Anniversary photograph book tracing the story of Serato from 1999 to 2019.
Serato celebrates 20th anniversary; watch part one of the documentary series below and watch out for part two, geared for release this May.