Music Sales by genre 2015 – Nielsen report
Have you ever wondered which genres sell the moist globally? The obvious assumption would be that pop music is the most popular, hence the name but this report from Nielsen Music measured across 2015 actually makes for an interesting insight into what’s going down.
We picked this analysis of music sales by genre off Digital Music News, a great site for those in the business of music, such as labels, distributors etc.
These 3 graphs show the how music sales by genre differ depending on how the music is consumed, be it via streaming, download or physical sales.
It stands to reason that there should be notable differences since some genres attract a more mature audience who may be more inclined toward physical purchase rather than digital for example.
This breakdown shows what percentage of revenues from music sales by genre is generated from different platforms: streaming, downloading, and physical (CDs and vinyl
Unsurprisingly as much as EDM became the ‘next big thing’ – well in the media at least, it’s no real surprise that the overall impact of the genre simply does not registers among the real heavy hitters. These still belong to the tried and tested genres with the following share – 24.5% for Rock, 18.2% for Hip Hop, and 15.7% for Pop. Country and Latin were the next in line with 8.5% and 4.5%, respectively.
Best performing genres – streaming
Best performing genres – downloads
Best performing genres – CDs & Vinyl



