YouTube Music Key – Could it make Spotify Obsolete?
Could YouTube Music Key cause Spotify to become obsolete?
This is the question that begs to be asked thanks to YouTube’s new app.
Spotify is a music streaming service that has gained world wide popularity since its start four years ago. Spotify like anything else has its pros and cons, but it’s easy to use, fairly cost friendly and users are familiar and comfortable with its layout.
Part of the secret to being a successful and dominant dot com company is to create a system that your users can come to depend on and understand. This is what they have achieved in their successful years.
Now, all of that may just be about to change. It’s Google’s latest app, YouTube Music Key which is poised to become a viable alternative in music streaming.
It’s a little different from the regular YouTube app, it includes a variety of new features that have the potential to completely redefine users’ relationship to YouTube.
Most notably, is the introduction of an out-of-app, background listening feature for all YouTube videos. Yes, I like this. I find it frustrating that I can’t listen to a YouTube playlist with ear phones in and my phone in my pocket while washing the dishes. With YouTube Music Key this will no longer an issue.
The new app comes with completely ad-free listening and viewing. Great news, those ads are probably worse than the commercial breaks on TV in between cliff hangers of your favourite shows.
You also get to make your own customized playlists, but must return to the app after the end of each video to choose the next. But auto-playlists can be activated using a ‘Music’ tab in the app, which recommends endless songs based on your recent choices. The app also comes with a full, unrestricted subscription to Google Music.
YouTube Music Key offers a six month free trial, to familiarise potential subscribers to its features. After this period, the monthly fee comes to $10, the same as Spotify.