Pizza Hut has playable Pizza Box DJ Decks
Pizza Box DJ decks have become a thing thanks to the copycat idea by Pizza Hut. When you are done eating your pizza, you simply pop open the box and start pushing buttons.
“This is unlike any other pizza box seen before, it connects via bluetooth to your laptop or smartphone and synced to DJ apps, allows you to mix music like your favourite DJ.” Pizza Hut DJ Box promo video
In May this year McDonalds launched a similar campaign in a bid to tackle the EDM market. The fast food chain had a once off promo where customers were able to produce music using their smartphones and a placemat.
Not for serious DJs
It’s safe to assume that Pizza Hut is not trying to attract serious DJs to come through and eat some greasy pizza. They are targeting the aspirational, curious every day pizza eater/EDM fan. You get to act silly with your Pizza Box DJ decks and live out a little fantasy moment or two. Who knows? You may even discover you have a talent for this kind of thing and take it a step further by buying some real DJ decks.
Fast food is playing all corners and they don’t seem to care if you might think it is lame. Chances are, if you’re drunk at two am with empty Pizza Box DJ decks then you are going to jam out.
Pizza Hut has worked with electronics company Novalia to create playable pizza box DJ decks. Two turntables, a cross fader, pitch control, cue controls are all included.
This is how it works: the decks are Bluetooth compatible which means you can sync them to your smartphone or laptop via software like Serato and use the MIDI feature to assign each button on the decks to the corresponding ones on your chosen software.
It is not going to be available for everyone though, there will only be five up for grabs from select Pizza Hut stores.
Watch the Pizza box DJ decks in action
[youtube_sc url=”7H7RkIzNCJs”]
