CTEMF 2014 Headline Artist Twitter Reveal

Cape Town Electronic Music Festival and Red Bull have teamed up to make next year’s CTEMF event even bigger and better than 2013. To kick off the hype, they’ve developed a fun twitter-based mechanic to unveil the headliners.

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Here’s how it’s going down…

Today at 11am their site will go live; the headliners for CTEMF 2014 will be hidden behind a grid of blocks on the link www.ctemf.com – fans wanting to reveal the headliner will hit the relevant button according to their musical tastes.

This automatically generates a tweet with #CTEMF2014 and reveals one block on the grid, eventually all blocks will be removed, revealing the headline act. Scattered around the grid are gold blocks; if a fan’s tweet hits a gold block, they win CTEMF 2014 tickets.

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