Beatport CEO Robb McDaniels shares insight on streaming into DJ software
Beatport CEO Robb McDaniels is at the forefront of “The Dawn of a New DJ Experience.”
Last year we reported that “Soon DJs will stream Beatport music catalogue into DJ software.”
This seems to be the next step in our musical technological evolution, and as with everything new impact assessments need to be made to ensure the integrity remains at a high level: i.e., creatives don’t lose money.
Okay so let’s say this takes flight: DJ’s will be able to stream Beatport’s entire catalogue straight into the DJ software of their choosing and play it in the booth to the audience.
In a feature with DJMag, CEO of Beatport, Robb McDaniels says:
“The songs are actually performed at the direction of those applications and not the host digital retail store. This seamless, interoperable experience, particularly in offline mode – which is an obvious imperative for any serious DJ playing a live set – is what Beatport’s new technology enables.”
With the question of royalties, he says:
“When a DJ will play a set accessing music from the Beatport store, we will know what they played, where they played it and how long they played it for. This opens up a world of possibilities to empower the creative community with more data to improve the collection of royalties owed and fans reached, but it also comes with a set of legal and moral responsibilities for digital music platforms.”
“The access model for DJs will open up a wealth of opportunities to obtain more real-time metrics and reports to raise the tide for everyone. We take this responsibility very seriously and want to ensure that all participants in our ecosystem are fairly represented and compensated.”
Will this new era be fruitful or frivolous, only time will tell, though Beatport CEO Robb McDaniels is positive this step is for the best.