Music manager Amy Thomson releases free book on Artist Management & Marketing
Amy Thomson releases free book divulging all her trade secrets as a master music manager.
Having managed some of the biggest names in music including Swedish House Mafia, Seal, DJ Snake and Kanye West, Amy Thomson knows a thing or three about Artist Management & Marketing, which so happens to be the title of her new AND free book available as a download or a read on-screen app.
In the 300 page book, Thomson reveals the most important things she’s learnt about Artist Management throughout her illustrious career, covering crucial topics such as planning, scheduling, record company deal options, lawyers, royalty statements, touring, release dates, international marketing and much more.
Recover, store, and cleanup
Having shut down her Artist Management company ATM earlier this year, Thomson is also tackling a new project (besides the book). She is launching a company which aims to recover, store and ‘cleanup’ pieces of artists’ catalogs while “recovering revenue and arranging assets into a neat online hub”.
Currently, in beta, tests carried out with the platform have seen “miraculous” results, in one case even leading to the discovery of $4m in ‘missing’ royalties (and 16 missing songs).
Speaking of the upcoming launch, Thomson said: “Spotify changed everything. Songs you [might have] assumed now made you nothing because your CD is no longer pressed and sitting in Tower Records, are now retirement plans thanks to streaming.
“This [new] system is an easy way to support managers and artists on their rights, the return of their catalog, royalty statement balances and the revenue they miss, in one summary report that anyone can create with one click. It also helps you run your catalog, reminding you of dates that matter, like audits, and rights reversions.”
“It’s the biggest thing I have ever worked on. The side effect, [that] it will help millions of dollars get back to those who are entitled to [that money], is the greatest part.”
Amy Thomson releases free book, Artist Management & Marketing: A Beginners Guide, read it here.